Investment Area

Consumer

Consumer is a core pillar of our strategy. We pay close attention to technology inflections — moments when new capabilities either open up services that were never accessible to most people, or bring entirely new experiences into existence. The best founders we've backed found these windows early, with genuine insight into how people live and what they're missing. Across our portfolio are companies reshaping how people discover, transact, create, communicate, and manage their lives.

News & Thought Leadership

Goldbelly America250 Spotlight Launch
Goldbelly·Goldbelly
Mar 2026
Bespoke Post Recognized Among America's Best for Customer Service by USA TODAY
BeSpoke·GlobeNewswire
Feb 2026
BeFreed Closes $2.5M Seed from 645 Ventures
BeFreed·BeFreed
Feb 2026
Jackpot.com secures $10m financing to fuel expansion
Jackpot·NEXT.io
Jan 2026
Nanit Raises $50M to Expand Its AI-Powered Systems
Nanit·PR Newswire
Dec 2025
Rad TV Supercharges Creator Studio with 4K Upscaling, Smart Audio Upmixing, and Multilingual AI Automated Subtitles
Rad·Rad TV
Nov 2025
Spalding Named Official Game Ball of Overtime Elite; Enters Exclusive Retail Partnership with Overtime
Overtime·PR Newswire
Oct 2025
Nanit and Onera Health Win 2025 SleepTech Award
Nanit·Femtech Insider
Oct 2025
AptDeco attracts more than $20M in funding
AptDeco·Forbes
Jul 2025
AptDeco Launches White-Label Resale and AptDeco Kids
AptDeco·Modern Retail
Apr 2025
Overtime Creates Premium, Ad-Supported Streaming Experience on Victory+
Overtime·Sports Video Group
Feb 2025
NFL and Goldbelly Announce Super Bowl LIX Tailgate Kits
Goldbelly·NFL.com
Jan 2025
Arizona Now Eighth Market for Lottery Courier Jackpot.com
Jackpot·SBC Americas
Jan 2025
Overtime named Time Magazine’s 100 Most Influential Companies for ‘24
Overtime·Time
May 2024
Inside Gen-Z sports brand Overtime's road to $100 million in revenue and how it plans to build on the momentum
Overtime·Business Insider
Feb 2024
Overtime Select announced as new league for elite high school girls basketball
Overtime·Espn
Oct 2023
Instacart Acquires Rosie
Rosie·TechCrunch
Sep 2022
Overtime Sports Raises $100 Million to Expand Leagues
Overtime·Axios
Aug 2022
Rosie hires their first Chief Revenue Officer
Rosie·Progressive Grocer
Nov 2021
Goldbelly is Launching a TV Channel
Goldbelly·Fast Company
Nov 2021
Inside the New Basketball League Paying High Schoolers Six-Figure Salaries
Overtime·Time
Nov 2021
Q&A with Reham Fagiri
AptDeco·eMarketer
Nov 2021
Bespoke Post Raises $40 Million Series B
BeSpoke·WWD
Oct 2021
Genially Wins EdTechX Award
Genially·Prnewswire
Oct 2021
Genially raises $20M Series B to help make education interactive
Genially·Bloomberg Línea
Sep 2021
Fat Llama launches enterprise platform
Fat Llama·TechRound
Jul 2021
Apty Raises $7.5M in Series A Funding
Apty·PR Newswire
Jul 2021
The Evolution of Bespoke Post
BeSpoke·Forbes
Jul 2021
Small Businesses Boosted by Bespoke
BeSpoke·Americanentrepreneurship
Jun 2021
Get Lost In Adventure With The Best VR Headsets
Merge VR·Forbes
Jun 2021
Goldbelly snags $100M after seeing 300% growth in 2020
Goldbelly·Restaurantdive
May 2021
Overtime Elite Selects Atlanta for its Home Base
Overtime·Yahoo
May 2021
Goldbelly's Food Business During the Pandemic
Goldbelly·Nytimes
May 2021
Nanit Raises $21M
Nanit·Nocamels
May 2021
Overtime Raises $80 Million From Jeff Bezos, Drake, NBA Stars and Others
Overtime·WSJ
Apr 2021
How Overtime is redesigning pro basketball for the creator economy
Overtime·Fast Company
Apr 2021
Zappos makes its first big DTC play with M.M.LaFleur partnership
MM LaFleur·Glossy
Apr 2021
The 10 most innovative food companies of 2021
Goldbelly·Fast Company
Mar 2021
A New League’s Shot at the N.C.A.A.
Overtime·Nytimes
Mar 2021
Nanit raises another $25M for its AI-powered baby monitor
Nanit·TechCrunch
Feb 2021
Rewrite the rules of workwear
MM LaFleur·Glossy
Feb 2021
Rosie Raises $10M Series A
Rosie·The Spoon
Feb 2021
Goldbelly is the "Travel Hero" of the Pandemic
Goldbelly·Forbes
Feb 2021
Helping Restaurants Reach Customers
Goldbelly·Bloomberg
Dec 2020
Rosie Sets Itself Apart From Online Shopping Platforms
Rosie·Progressive Grocer
Dec 2020
Bespoke Post’s Twist On Subscription Commerce
BeSpoke·Pymnts
Aug 2020
Why Gen Z is never subscribing to your OTT service
Overtime·Sportspromedia
May 2020
Genially Raises $5M Series A
Genially·Startupsreal
May 2020
Saving Small Businesses One Mail-Order Cheesesteak at a Time
Goldbelly·Bloomberg
Apr 2020
Doordash, Rosie Team Up for Grocery Delivery
Rosie·Progressive Grocer
Feb 2020
The Women Who Want to Change the Way You Dress for Work
MM LaFleur·The Cut
Feb 2020
Negotiatus raises $10M to optimize procurement
Goldbelly·Pulse2
Feb 2020
Nanit named one of Fast Company's "Most Innovative Companies" for 2019
Nanit·Fast Company
Feb 2019
Overtime Raises $23M Series B from a16z
Overtime·News
Feb 2019
Danny Meyer Invests in Goldbelly
Goldbelly·Forbes
Oct 2018
Nanit raises $14M Series B
Nanit·Nocamels
May 2018
Fat Llama raises $10M Series A
Fat Llama·TechCrunch
Apr 2018
Merge VR shows off Holo Cube
Merge VR·VentureBeat
Jan 2017
How Nanit created the most advanced baby monitor ever
Nanit·Forbes
Jun 2016
Inside the Home of Reham Fagiri
AptDeco·Business Insider
May 2016
Merge is launching a $130 VR headset
Merge VR·Fortune
Apr 2015
YC’s AptDeco Gives Apartment-Hopping New Yorkers A Better Way To Buy & Sell Furniture
AptDeco·TechCrunch
Feb 2014