Acquired by Expedia. ALICE is a hotel operations platform empowering more than 2,000 hotels and tens of thousands of hotel staff by improving staff communication, task management, and guest satisfaction.

We were first introduced to the ALICE team in 2014 and were impressed by the ALICE team and by their vision for how software could transform hotel operations.

Alice raised it Series A, led by Expedia in December 2015. This acquisition of a majority stake by Expedia was consistent with Expedia's aim of improving the hotel customer experience.