Poshly is an interdisciplinary data platform that provides an intuitive solution for cosmetic brand professionals to sell more, innovate faster, and target consumers with unprecedented efficiency.

When we were first connected with Doreen Bloch in 2014 we were impressed with her vision for the beauty industry as well as the user traction and engagement that she had been able to foster to that point in the company's lifecycle. We have been a proud partner ever since.

Suzy, the real-time consumer insights and market research platform, acquired beauty-focused research platform Poshly.com, bringing its audience and technology into Suzy's ecosystem. The acquisition was strategic because it expands Suzy's category expertise and qualitative research capabilities—especially in beauty and personal care—while enhancing offerings like Suzy Home and Suzy Live for deeper product testing and interview research. Post-acquisition, Poshly's team and audience are integrated into Suzy's platform to help deliver richer insights, grow Suzy's consumer panel, and support faster, higher-quality decision-making for enterprise clients across industries.